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COKE X DISNEY
Location
Disneyland, Paris
Client
Coca Cola
Production Company
Fuel
My Role
Creative Director
About:
Won the pitch for the Coca-Cola Europe All-Hands Meeting at Disneyland Paris. Brought together the Coca Cola family from across Europe the experience the magic of the brand.
Three days of listening, connection and growth in an unbelieveable setting, culminating in a personalised fireworks display.
Together with our Europe Agile Transformation Director Andrei Ungureanu and our Europe VP Coke™ Cloé von Krause we took part in a panel discussion looking at the power of AI and how it will help shape the way we do marketing in the future, and we also heard from John Pemberton himself who shared some insights on the history of Coca-Cola.
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